Google Ads for Aussie tradies
Reach locals searching for "emergency [trade] near me".
- Reach locals when they need your trade.
- Track calls and enquiry quality.
- Flat fee, no lock in, cancel anytime.
How it works
Three steps from account setup to measurable campaign data
A clear path from account build to reports you can actually read — no jargon, no smoke and mirrors.
1. Strategy and setup
We map your services, your margins and the suburbs you want work in — then build the account around them, with tracking that helps attribute calls and forms to campaigns.
2. Launch and optimise
We write the ads, test what gets clicked, manage your keywords and budget, and use conversion data to improve campaign efficiency over time.
3. Track and report
Plain-English reports show tracked calls, forms and attributed conversions — plus a live dashboard you can check any time, from the Growth tier up.
Pricing
Pick the tier that fits where your business is right now
Every tier is a flat monthly management fee. Your ad spend is separate, paid straight to Google, and never marked up — not by a dollar. No lock-in, cancel any time.
Local Starter
$650/mo + ad spend
Recommended ad spend up to $2,000/mo
Free setup
Local leads, without the lock-in.
See what's includedEverything you need to start getting leads:
- One to two Search campaigns
- Search campaign structure and ad assets
- Call & form conversion tracking
- Monthly optimisation
- Monthly performance report
Growth
$1,100/mo + ad spend
Recommended ad spend $2,000 to $6,000/mo
$495 setup
Scale up with tighter optimisation.
See what's includedEverything in Local Starter, plus:
- Performance Max & remarketing
- A/B ad testing
- Negative-keyword management
- Landing-page recommendations
- Call tracking
- Fortnightly optimisation
- Monthly report & live dashboard
E-commerce
From $650/mo + ad spend
Recommended ad spend $2,000+/mo
$795 setup
Sell products, measured on return.
See what's includedEverything in Growth, plus:
- Merchant Center setup & product feeds
- Shopping & feed-driven Performance Max
- Brand Search & dynamic remarketing
- Value-based tracking, ROAS targets
- Weekly optimisation
- Live ROAS dashboard
Published prices are starting points. Your written quote confirms scope, billing cadence, GST treatment, payment timing, exclusions and handover terms before work begins.
FAQ
Frequently Asked Questions
Quick, straight answers to the questions tradies ask us most before getting started.
What's the difference between the management fee and the ad spend?
The management fee is what you pay us to plan, build and run your campaigns. The ad spend is your budget for the clicks — that goes straight to Google through an account we manage for you. We never mark up your spend, not a cent, and you can see every dollar of it.
How much should I budget for ads?
It depends on your trade, locations, competition and campaign goals. We review current market data and recommend a test budget intended to produce enough activity to assess performance. We confirm that figure before you commit.
Am I locked into a contract?
No. Every tier is month to month and you can cancel any time. The account and its whole history stay yours.
How quickly will I see results?
Search campaigns can begin serving within days, while Performance Max and Shopping usually need more time to gather useful data. Enquiry volume and cost vary with demand, competition, targeting, budget and the landing page.
Do I own my account and data?
Yes. We run everything through our manager account, but the Google Ads account — and every bit of data in it — stays yours.
Which tier is right for me?
Local Starter suits a one-van operator chasing local leads. Growth suits a business running several services or suburbs and ready to scale. E-commerce is for online stores selling products and measuring success on what comes back.
Ready when you are
Ready to build a measurable Google Ads campaign?
Let's build an account around the services and suburbs that matter, with conversion tracking from day one.