Local SEO for tradies

Build stronger visibility when locals Google your trade.

  • Make your services easier to find.
  • Improve your Google Maps presence.
  • Track visibility over time.

How it works

How we get you found by locals

Three plain steps to clarify your services, strengthen local signals and measure visibility.

1. Find what your customers type

We work out the exact words locals type when they need your trade - with a focus on services and locations that are relevant to your business.

2. Tidy up your site so Google trusts it

We sort out your pages, your wording and the behind-the-scenes bits Google reads, so your services and locations are clear and technically sound.

3. Strengthen your local presence

We improve your Google Business Profile, local listings and service-area signals, then report how your Maps and organic visibility changes over time.

Local SEO rectification package

$950one time. No ongoing payment.

Get your site optimised for Local SEO.

This package is designed primarily for rectifying existing issues. If you are getting a new site through us, this package is available at a reduced rate of $500.

Full SEO audit

Local SEO improvement package

Google Business Profile optimisation

Maps pack optimisation

Listing on relevant local directories

Not included in this package:

content writing (articles, case studies, etc)

Dedicated backlink building

Ongoing reporting (this is a one time package)

Ongoing SEO improvement retainer

Custom quote based on your goals and market.

No hidden fees. Upfront pricing.

This package is designed as a longer term solution to maintain and improve your site's SEO. We review progress over an initial 3-6 months, but timing and outcomes vary by starting point, market and competition.

Full SEO audit

Backlink building

Blog post writing

Case study development

Monthly SEO reporting

+ everything in the Local SEO package

FAQ

Frequently Asked Questions

Quick, straight answers to the questions tradies ask us most before getting started.

What is local SEO and why does it matter for tradies?

Local SEO improves the information Google uses when someone nearby searches for your trade - on Google Maps and for "near me" searches like "plumber near me". Accurate business details, relevant service pages and a well-maintained profile can strengthen local visibility, but no particular position is guaranteed.

How do I get more out of my Google Business listing?

Your Google Business Profile may be one of the first things a customer sees, so keep the details accurate, add real work photos, request honest reviews, reply professionally and choose relevant categories. It is one of several inputs that can support Maps visibility, alongside the website, competition and the searcher's location.

How long until local SEO starts showing measurable changes?

Local SEO is usually assessed over months rather than days. Some profile and listing changes may be reflected sooner, while organic visibility can take longer and may fluctuate. We report changes in rankings, Maps visibility and enquiries without promising a position or lead volume.

Do I really need a blog on my tradie website?

A blog can pull its weight for tradies - it shows customers you know your stuff and helps you rank for more searches. But it only works if the content keeps coming and it's good. If you can't keep it up (or don't want to keep paying writers), you're better off putting that money into your website and local SEO instead. We'll give it to you straight on whether it's worth it for you.

Ready when you are

Want a clearer view of your local search visibility?

Get a free SEO audit and we'll identify technical, content and profile gaps, then prioritise practical next steps.

Get my free SEO audit